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Adidas

Adidas The Breaking Edge

 I co-wrote a comedy news report show called The Breaking Edge for Adidas and Man Utd Women’s Instagram accounts. The episodes starred award-winning broadcaster Laura Woods and were a parody of Sky Sports News-esque Breaking News reports. Each episode was designed to showcase the abuse and negativity that female sports stars get every day on social media, but in a way that turned the tables on the trolls and found comedy in the positivity of female football, with the tagline - The football show dedicated to the news and cold hard truths emanating from the women’s game.